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[转载] jobs in pod is a maketing tool

jobs in pod is a maketing tool

During each interview we ask questions that job seekers want answers to. What’s it like to work there? What kind of perks do you offer? How do you encourage employee growth? You’ll then tell us what kind of jobs you’re hiring for and how to apply. Then we publish the interview on this site and broadcast it to the places where iPod people go…iTunes & Podcast Alley to name a few.2 H5 y3 z: I; ?- Q. A. }$ W. _
Heck, we’ll even give you a copy to use on your own web site.
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In short, we broadcast your jobs. It’s called jobcasting.) o, e" p" `3 m
So you why would you do this? Whats the point?
2 B" o' d, [6 x+ `Well, its 2007 and there is a new generation of job seekers coming your way. They require a different approach to recruiting. They don’t like dull, corporate-speak. They require unique and creative methods of communication.
1 ^7 n( b( d$ r' {+ E7 CJobcasting gives them something different.$ R5 B& p" k$ m
  • It allows them a peek inside your company by listening to your people talk.
  • It gives them unique, engaging content they cant find by reading your web site.
And for employers, it gives you the power to build your employment brand.3 ?! z3 u: M% k+ y9 i
Consider the following scenario.% O! C1 T- I! C) B& F
You have a job opening. Your competitor has a similar opening. A job seeker comes across both your jobs. He reads your competitor’s job description but he LISTENS to your podcast detailing the position, who he’ll report to, the kinds of projects he’ll work on. It intrigues him. He applies to you first.
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Now do you see? Your podcast will connect to prospective candidates in ways that a job description can’t. If you’re serious about recruiting, then it’s time for Jobs in Pods.

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